Illustrative example
A UK B2B software company needed a predictable flow of qualified demos without blowing its acquisition budget.
2.5x
qualified demos
-45%
cost per lead
90 days
to ramp
100%
exclusive leads
The Challenge
The company relied on a single paid channel with a rising cost per lead, and many of the demos booked were a poor fit for its product.
What Sitesy Did
Sitesy combined intent-led SEO and content with tightly targeted LinkedIn and search campaigns, and qualified every lead against the ideal customer profile before passing it to sales.
The Results
Over a quarter, qualified demos rose well over twofold while the cost per lead fell sharply, because spend shifted to the channels and messages that produced real opportunities.
The leads we get now actually fit our product, so our sales team closes more and wastes less time. Cost per lead is down and pipeline is up.
Illustrative client, B2B software company
This is an illustrative example based on typical Sitesy campaigns, not a specific named client. Real, approved case studies will replace it.