Pay-Per-Lead (PPL) Lead Generation

Pay-per-lead means you pay for each qualified enquiry delivered, nothing more. Here is how Sitesy’s PPL model gives UK businesses predictable, low-risk lead flow.

⚡ Key takeaways

  • Pay per qualified lead, not per click.
  • Predictable cost per lead.
  • You only pay for what you receive.

What Is Pay-Per-Lead (PPL) Lead Generation?

Pay-per-lead is a model where you pay a set price for each qualified lead we deliver. You are buying enquiries, not advertising, so the cost is clear and predictable.

How Does the PPL Model Work?

We run and fund the campaigns, qualify the enquiries against your criteria, and charge only for the leads that qualify. Campaigns that underperform cost you nothing.

Why Is PPL a Smart Choice for UK Businesses?

Your acquisition cost becomes predictable, and you never waste budget on campaigns that do not deliver. It is one of the lowest-risk ways to buy lead flow.

Which Businesses Suit Pay-Per-Lead?

Businesses that convert leads well and want a clear, fixed cost per enquiry. If you can close, PPL lets you scale acquisition with confidence.

How Does Sitesy Ensure PPL Lead Quality?

We agree qualification criteria before we start and replace any lead that genuinely fails them. You only pay for leads that match what you asked for.

How Does PPL Compare to Pay-Per-Sale?

PPL charges for each qualified lead, giving you predictable lead costs. Pay-per-sale charges only when a sale completes, shifting more risk to us. The best fit depends on your margins and conversion rate.

Why Choose Sitesy for PPL Lead Generation?

Exclusive, qualified leads, a fair replacement policy and transparent pricing. We only win when you do.

Frequently Asked Questions

What counts as a billable lead?

Only a lead that meets the criteria we agree up front, such as location, service and intent. Anything that fails is replaced free.

Do you replace invalid leads?

Yes. Genuinely invalid or duplicate leads are replaced at no cost.

Get Started With Pay-Per-Lead

Book a free audit and we will agree your lead criteria, price and volume, then start delivering.

Ready for more qualified leads?

Tell us about your business and we’ll show you exactly where your next customers are coming from. No obligation.