Salesforce is the world’s leading CRM, used by businesses to manage leads, opportunities and customer relationships at scale. Here is how it relates to lead generation, and how it compares to Sitesy.
⚡ Key takeaways
- The leading enterprise CRM.
- Manages leads and the sales pipeline.
- A system of record, not a lead source.
What Is Salesforce?
Salesforce is the leading cloud CRM, used to manage contacts, leads, opportunities and the whole sales process. It is the backbone of sales operations for businesses of every size, especially larger ones.
How Does Salesforce Help With Lead Generation?
Salesforce captures, stores and manages leads, automates follow-up, and reports on pipeline, with marketing add-ons available. It organises and converts the leads you bring in.
How Much Does Salesforce Cost?
Salesforce is priced per user, per month, across several tiers, and costs rise with add-ons and scale. It is an investment, so size the plan to your needs.
Pros and Cons of Salesforce
It is hugely powerful, scalable and customisable, with a vast ecosystem. The trade-offs are cost and complexity, and the fact that you still need to feed it a steady flow of leads.
Salesforce Alternatives, Including Sitesy
Salesforce manages leads; Sitesy generates them. The two sit side by side: we deliver exclusive leads into your CRM for your team to work.
Is Salesforce Right for You?
It is an excellent choice for growing and enterprise sales teams that need a powerful CRM. Pair it with a dependable lead source to keep the pipeline full.
Frequently Asked Questions
Does Salesforce generate leads?
No, it manages and nurtures them. You still need a lead generation source to fill the pipeline.